In its debut twelvemonth, the BMW S 1000 RR superbike has earned three tiptop awards from the U.S. media. Robb Study named the BMW S m RR the all-time sportbike in its annual "Best of the Best" issue in June. In July, Wheel World followed adapt by awarding the BMW S 1000 RR "All-time Superbike for 2010"; and in the September result of Motorcyclist, editors chose the BMW South 1000 RR for its coveted "Motorcycle of the Year" Award.

"It is a tremendous honor to receive this type of recognition from these well-respected publications," commented Pieter de Waal, Vice President, BMW Motorrad The states. "The positive response we've had from the motorcycling community reaffirms our commitment to continually heighten the bar for performance and value in this competitive market segment."

According to editors of the Robb Written report, "the BMW S 1000 RR is perchance the greatest motorcycle-branding success story of the terminal x years. From the moment that the South 1000 RR made the spring from the drafting board to the showroom floor, the sportbike transformed existing perceptions of the Bavarian brand, winning over a new generation of enthusiasts."

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Cycle Earth editors offered similar praise after test riding the bike at Kingdom of spain'southward Aragon racetrack, commenting "On the road in our own niggling fiesta of speed, nosotros plant it almost every bit refined and comfy equally the established superbike players. And but to rub it in, the base of operations-model BMW is really a bit cheaper than some of its Japanese equivalents…As both an introductory attempt and a portent of that information technology'southward probable unleashed in the market, the BMW'southward the most beautiful thing to blow out of Bavaria since Beethoven."

In its almanac "Motorcycle of the Year" issue, editors of Motorcyclist wrote, "To call information technology a good showtime effort doesn't begin to do information technology justice. It flat out raises the bar. Yet information technology does then in a fashion that is inimitably, undeniably BMW."

BMW Motorrad launched its most anticipated new sport bike in contempo history at Italia'due south famed Monza racetrack, during the World Superbike race weekend, in May 9, 2009. When it arrived in U.S. dealerships in January 2010, a pregnant number had already been sold to customers through a successful pre-sale program. The S 1000 RR, weighing but 404 lbs and delivering a massive 193 hp, is 1 of the most potent, sophisticated and lightest sport bikes ever produced. Information technology holds the distinction of beingness the most powerful production 1000cc sport bike in the world and has a manufacturer's suggested retail price of $13,800.

In addition to the form-leading power plant, the BMW S g RR possesses new technical features, such as the first-ever four-stage Race ABS organization with settings for Pelting, Sport, Race and Slick conditions. The groundbreaking new ABS organization weighs simply virtually 5.5 lbs complete — nearly xx lbs lighter than the contest.

For blogs, S 1000 RR events, images, tech specs, and news and about the new BMW S 1000 RR, visit the sectional S thou RR microsite http://www.bmwplanetpower.com.

The site provides links to other fundamental websites, including:
S 1000 RR Official Facebook Fan Page at world wide web.facebook.com/BMWS1000RR
S 1000 RR Official Web Site at www.S1000RR.com
BMW Motorrad Motorsports at http://www.bmw-motorrad.com/com/en/motorsports/motorsport_main.html
BMW XPLOR Rider Community at www.bmwxplor.com
BMW Motorrad United states at world wide web.bmwmotorcycles.com

[Source: BMW ]